{"id":29168,"date":"2021-10-21T08:07:00","date_gmt":"2021-10-21T13:07:00","guid":{"rendered":"https:\/\/www.fide.edu.pe\/?p=29168"},"modified":"2022-07-21T16:56:58","modified_gmt":"2022-07-21T21:56:58","slug":"por-que-el-marketing-de-contenidos-es-tan-importante-hoy-en-dia","status":"publish","type":"post","link":"https:\/\/www.fide.edu.pe\/en\/blog\/detalle\/por-que-el-marketing-de-contenidos-es-tan-importante-hoy-en-dia\/","title":{"rendered":"\u00bfPor qu\u00e9 el marketing de contenidos es tan importante hoy en d\u00eda?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Antes de la revoluci\u00f3n digital, las empresas ten\u00edan el control. Hoy las cosas cambiaron y su cliente tiene el poder.<br>En la actualidad, investiga en l\u00ednea antes de tomar una decisi\u00f3n de compra. Hoy ya ha terminado 2\/3 su viaje de cliente antes de que se ponga en contacto con usted.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Por eso es importante que su cliente potencial lo encuentre.<\/strong> Por lo tanto, no debe pensar como un emprendedor o un comercializador, sino como un periodista, un asesor o una revista. No bombardees a tus clientes con anuncios irrelevantes. Proporciona informaci\u00f3n. Enf\u00f3cate en resolver problemas. Al hacer esto, generas confianza por dar primero antes de recibir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta informaci\u00f3n, este material gratuito, es lo que necesita para comercializar activamente. As\u00ed es como los clientes potenciales se acercan a usted en primer lugar. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1\u20e3 Una vez que haya atra\u00eddo visitantes, obt\u00e9n permiso para contactarlos. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2\u20e3 Despu\u00e9s de eso, les enviar\u00e1 regularmente contenido de alta calidad que los ayudar\u00e1 a\u00fan m\u00e1s. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3\u20e3 Debido a la regularidad, siempre est\u00e1s ah\u00ed. Y consiga tal audiencia para usted. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">4\u20e3 Luego, cuando haya establecido una relaci\u00f3n real con su cliente potencial, puedes se\u00f1alar sobre su producto o servicio. Completo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">5\u20e3 El marketing de contenidos es solo un volante. Solo tienes que empezar una vez. Y nunca dejes de hacerlo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00a1Ve por ello!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Antes de la revoluci\u00f3n digital, las empresas ten\u00edan el control. Hoy las cosas cambiaron y su cliente tiene el poder.En la actualidad, investiga en l\u00ednea antes de tomar una decisi\u00f3n de compra. Hoy ya ha terminado 2\/3 su viaje de cliente antes de que se ponga en contacto con usted. Por eso es importante que [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":29170,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[188],"tags":[],"class_list":["post-29168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-comunicacion-y-publicidad"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/posts\/29168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/comments?post=29168"}],"version-history":[{"count":2,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/posts\/29168\/revisions"}],"predecessor-version":[{"id":41447,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/posts\/29168\/revisions\/41447"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/media\/29170"}],"wp:attachment":[{"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/media?parent=29168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/categories?post=29168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fide.edu.pe\/en\/wp-json\/wp\/v2\/tags?post=29168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}